Fiverr Get Briefs: A Seller’s Guide to Winning Clients

Are you tired of refreshing your Fiverr dashboard, waiting for that next order notification? Do you feel like your perfectly crafted Gigs are getting lost in a sea of competition? If you’re nodding along, you’re not alone. For many talented sellers, the biggest challenge isn’t the work itself—it’s getting in front of the right buyers.

What if there was a way for high-quality, serious buyers to come directly to you with a detailed project outline?

That’s exactly what Fiverr’s “Get Briefs” feature is designed to do. It’s a powerful, yet often misunderstood, tool that can change the way you win projects. Forget the old, chaotic “Buyer Requests” page. This is a targeted, intelligent system that matches motivated buyers with skilled sellers like you.

This guide will break down everything you need to know. We’ll cover what “Get Briefs” is, how to position yourself to receive them, and most importantly, how to write winning offers that convert into high-value orders.

What Exactly is “Fiverr Get Briefs”?

Think of “Get Briefs” as your personal project matchmaker. Instead of buyers posting a public request for hundreds of sellers to see, they submit a detailed project brief directly to Fiverr. Fiverr’s smart algorithm then analyzes the buyer’s requirements—their budget, timeline, and specific needs—and matches them with a select group of the most relevant sellers.

If you are one of those sellers, the brief appears directly in your inbox. It’s an exclusive invitation to bid on a project that you are already pre-qualified for.

This system replaces the old “Buyer Requests” feature, which was often flooded with low-quality offers and fierce competition. Briefs are different. They typically come from more serious buyers who have a clear vision and a proper budget.

Who is Eligible for Briefs? Initially, this feature was heavily promoted for sellers in the Fiverr Seller Plus program. However, Fiverr is continually expanding its reach. To be eligible, you generally need to:

• Have a strong seller record (good ratings, on-time delivery, high order completion rate).
• Have well-defined Gigs with clear descriptions and up-to-date portfolios.
• Be in a category where buyers frequently submit briefs.
• Most importantly, you need to have the feature enabled in your Gig settings!

How to Optimize Your Profile to Receive More Briefs

Fiverr’s algorithm does the matching, so your job is to give it the right signals. You can’t just sit back and hope for the best. You need to actively optimize your profile to prove you’re the right person for the job.

Here’s your action plan:

1. Nail Your Gig’s Keywords and Description

The matching algorithm isn’t magic; it reads text. Go through your Gig titles, subtitles, and descriptions. Are you using the exact keywords a high-value client would use?

• Be Specific: Instead of “I will write articles,” try “I will write SEO-optimized blog content for the tech industry.”
• Think Like a Buyer: What problem are they trying to solve? Use language that speaks directly to their pain points and your solutions.

2. Build an Irresistible Portfolio

When a buyer reviews the sellers matched to their brief, the first thing they’ll look at is your work. Your portfolio is your single most powerful selling tool.

• Showcase Your Best: Display only your highest-quality, most relevant work.
• Add Context: Don’t just upload an image. Write a short description for each portfolio piece explaining the project goal and how you achieved it. This shows you’re a strategic partner, not just a task-doer.

3. Detail Your Gig’s FAQ Section

The Frequently Asked Questions section is a goldmine for algorithmic matching. It allows you to address specific details about your process, tools, and expertise that might not fit in the main description. Think of every possible question a serious buyer might have and answer it here. This helps the algorithm understand the nuances of your service, leading to better-quality matches.

4. Enable the “Available for Briefs” Toggle

This might seem obvious, but it’s a step some sellers miss. Go into your Gig’s settings and ensure you have opted-in to receive briefs. It’s a simple switch that tells the system you’re open for business through this channel.

Crafting the Perfect Offer: From Brief to Order in 4 Steps

Receiving a brief is only half the battle. Now you have to convince the buyer that you are the only choice. A generic, copy-pasted response will be ignored. Your offer needs to be a masterpiece of personalization and value.

Step 1: Analyze the Brief Meticulously

Read the buyer’s request at least twice. Don’t skim. Understand their core problem, their goals, and their tone.

• What is the desired outcome of this project?
• What specific deliverables are they asking for?
• Is there an underlying concern or goal they mention? (e.g., “We need this to connect with a younger audience.”)

Step 2: Write a Personalized Opening

Start your offer by directly referencing their project. This immediately shows you’ve read and understood their needs.

Avoid this: “Hello, I am a professional writer and I can do your project. Please see my portfolio.”

Try this: “Hi [Buyer’s Name], I just read through your brief for a series of blog posts aimed at the tech industry. Your goal to create SEO-optimized content that also feels engaging and human is exactly what I specialize in.”

Step 3: Connect Their Need to Your Solution

This is where you sell yourself. Don’t just list your skills. Explain how your skills will solve their specific problem.

• Reference Your Portfolio: Don’t just say you have experience. Prove it. “Your project reminds me of a similar series I wrote for [Client Name], where we increased their organic traffic by 40% in three months. You can see the first article from that series here: [Link to Portfolio Piece].”
• Outline Your Process: Briefly explain the steps you’ll take. This builds confidence and shows you’re organized. “My process would involve first conducting keyword research based on your topics, then outlining each post for your approval, followed by writing and a final review round.”

Step 4: Price for Value and End with a Clear Call to Action

Don’t be the cheapest. Buyers using briefs are often looking for quality, not the lowest price. Price your offer based on the value and expertise you provide.

End your message with a clear, confident call to action that encourages a response.

Instead of: “I look forward to hearing from you.”

Try: “Does this sound like the approach you’re looking for? I have some initial ideas for the first topic and would be happy to discuss them further. Feel free to place the order or ask any other questions you may have!”

The Bottom Line: Is “Get Briefs” Worth Your Time?

Absolutely. Fiverr’s “Get Briefs” feature is a direct line to higher-quality clients who are actively looking for specific skills. By optimizing your Gigs and learning to craft compelling, personalized offers, you move from being a passive seller waiting for orders to a proactive business owner winning premium projects.

It takes effort, but the payoff is huge: better clients, bigger budgets, and more rewarding work.

Now, go review your Gigs, turn on that “briefs” toggle, and get ready to win.